We all know Apple has become a global company and has rocketed to the top of the list in most wanted technology. However, I did not realize that back in 2011 they took over the top spot as most valuable global brand and remain in the #1 position for 2013. (see this article from marketing week posted yesterday )
I believe that Coca-Cola remains #1 as most recognizable brand world wide and I suppose it makes sense a technology company would be more profitable than one selling sugar water. However, I was still a bit taken aback as I remember the days when Apple stock was trading around $10 and rumors were Apple would file bankruptcy or be bought by Sony.