In these tough economic times everyone is looking for a way to fund a business or a project without giving up ownership to a venture capitalist or to a person with means to steal or gain control of their ideas. When I found the Cryptek USB drive(which I wrote about in my last blog) I wanted to see how much they cost, their website took me to another site which I thought looked odd. I started to read more and I found out that it was a incubator for creative folks to get funding for there projects and products.
Kickstarter.com states that they are the largest funding platform for creative projects. It's a site were you can find interesting products in the industries of music, film, art, technology, design, food, and publishing. The cool thing about it is that the person or persons who start the project post a funding goal and everyone who contributes to that goal gets something in return IF the funding goal is met. A lot of times a bid may not get you the actual product depending upon what the creator feels their product is worth. They don't want to turn down any money to help them get towards their goal so they'll have pledge amounts as low as one dollar. Then they'll have higher pledge rates like X amount of dollars will get you one of the actual product, and then X amount of dollars will get you two of the product, and so on and so on. Now I know you may be thinking what happens if they don't meet their funding goal? If they don't meet there funding goal by the advertised & specified date, none of the pledged money exchanges hands.
Each and every project that you find on kickstarter is the independent creation of someone or some group just like you and me. They keep 100% ownership and control over their work and each product is unique. So it's a good way to get that one-of-a-kind/hard to find object or gift.
As for the Crypteks Device, pledges start at one dollar for which you get a dub step mix CD. Actual device pledges start at $130 for a 8 GB drive and a pledge of $160 will get you a 16 GB drive. With a pledge of $200 or more you can get a 16 GB black drive and so on and so on and so on. I plan on buying mine "ebay style", which is right before the bidding/pledging ends!
Having an entrepreneurial mind like I do I thought this was a great way for individuals to not only get the word out about their creative products and projects, but also to become inspired to create something for themselves.